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Heidi's Heidi Bag & Why She LOVES It!

Heidi's Heidi Bag & Why She LOVES It!


May’s Product of the Month is the incredibly versatile & convertible Heidi Bucket Bag in Indigo Ikat which you can get for $40 OFF with Code: HEIDIBAG but only till the end of the month! 

 Heidi talks about how her love for this bag goes far beyond the name:    

“I was honored last spring when Bethany asked me if she could name this bag after me. I also don’t love it just because it’s $40 off this month! Though, as you would expect from someone who runs an Instagram account called Fair Ethical Frugal, I’m a sucker for a great deal.

Job creation is my heartbeat and I love how the fabric on this bag was handwoven and hand-dyed using natural dyes. The leather bottom keeps the fabric from getting dirty when I put it down (WIN!) and as with every piece from The Root Collective, the craftsmanship is impeccable. 

This is my favorite bag to carry on road trips, as I did a few times in 2020 because I can wear it as a backpack and be hands-free while standing on a corner in Winslow, AZ.

Not only is this bag functional as both a backpack and a shoulder bag it has the perfect amount of storage space for everything I need + everything my family asks me to hold for them. (I can’t be the only one out there who is carrying her husband’s keys and sunglasses in my bag, can I?)

Considering this bag first released in 2020 it had plenty of room for the year’s most IMPORTANT accessory: My “bag of masks” so we always had plenty on hand!

Whether traveling, going to the grocery store, or dropping off my mail-in ballot my Heidi bag is my go-to!” 

*Heidi was chosen to be the name of the Heidi bag because she’s an incredibly passionate ethical shopper and freaking awesome world changer!

And just like you, we are so proud to call her our family!

CLICK HERE to get your Heidi Bag now for $40 OFF with Code: HEIDIBAG before the months over!

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